“To me, photography is an art of observation. It’s about finding something interesting in an ordinary place.” - Elliott Erwitt
Photography is the art of seeing the truth and the beauty in a moment and capturing it for viewers to interpret forever. It is not about the equipment, but about the eyes behind the equipment.
We at SQFIT Studios capture these moments with an unfaltering eye for emotions and details. Be it for a wedding, a space, archtecture or fashion, we create images that tell an enduring story for all times.
URBAN DESIGN
“A city is more than a place in space, it is a drama in time” - Patrick Geddes
With more than a half of the global population living in urban centres and the figure growing in an alarming rate, a fresh look at how cities are planned and designed to sustain the overwhelming pressure of infrastructure and housing needs has become imperative.
At SQFIT Studios, we provide both greenfiled masterplanning solutions and brownfield inner-city interventions for this ever expanding urban fabric with an acutely empathetic viewpoint towards sustainabilty and pragamatism.
ARCHITECTURE
“Architecture is the very mirror of life. You only have to cast your eyes on buildings to feel the presence of the past, the spirit of a place; they are the reflection of society.” - I.M. Pei
In SQFIT Studios, we approach an architectural problem with that holistic outlook... repsond to the problem contextually with a pragmatic viewpoint, without sacrificing the poetic aspect of life and architecture.
We work in sectors ranging from Corporate, Commercial, Residential, Healthcare, Hospitality, Entertainment, Transport and Infrastructure.
INTERIOR DESIGN
"A room should never allow the eye to settle in one place. It should smile at you and create fantasy." - Juan Montoya
The biggest compliment to great architecture is great interior design. Building interiors need to be functional as well as beautiful, have a clear sense of direction and flow and help the building and people inhabiting it be more efficient and comfortable.
We at SQFIT Studios offer Interior Design solutions for Residential, Corporate, Retail, Hospitality and Healthcare sectors..
FURNITURE DESIGN
“The details are not the details, they make the design.” - Charles Eames
Some of the fathers of furniture design are great modern architects. Furniture is to a space what letters are to a giant literary work. The furniture can make or break the best of interior designs.
We at SQFIT Studios approach furniture design from an entirely unique perspective - as a part of the whole and also as a composition of intricately thought out details that give a piece of furniture the feel of barefoot luxury - the grandeur of simplicity and smooth functionality.
GRAPHIC DESIGN
A logo derives meaning from the quality of the thing it symbolizes, not the other way around." - Paul Rand
Graphic Design, be it Corporate Identity, Event Flyers and Posters, Web Interface or UI for apps, it evolves through a continuous dialogue between the value system of the group the design represents and the symbolic interpretation of that value system.
We at SQFIT Studios understand the need of that dialogue and integrate it deep within the core of our design process.